Journalism’s use of social network: comparative analysis between Brazil and Spain

JOURNAL ARTICLE published 1 January 2014 in aDResearch ESIC

Authors: Gomes Flavia

Adapting the participation index as a formula to judge the success of a Facebook page Advantages and disadvantages of massive following of social profiles

JOURNAL ARTICLE published 1 January 2014 in aDResearch ESIC

Authors: Fátima Navarro-Maillo | Universidad Miguel Hernández

Advertising strategies of Spanish advertisers in Social Media The Facebook case

JOURNAL ARTICLE published 1 January 2014 in aDResearch ESIC

Authors: Natalia Abuin

Impact on social networks Spanish Major Companies: Corporate Reputation, Integrity and Ethical Behaviour

JOURNAL ARTICLE published 1 January 2014 in aDResearch ESIC

Authors: Ana María Casado | ESIC Business & Marketing School | Peláez J.I. | Callejón A.M.

Social Networks: an underutilized communications tool in the field of education

JOURNAL ARTICLE published 1 January 2014 in aDResearch ESIC

Authors: Beatriz Barrajón | Universidad de Alicante | Victoria Tur

Brand management on LinkedIn: Development of a contacts network in the area of strategic relationships

JOURNAL ARTICLE published 1 January 2014 in aDResearch ESIC

Authors: Guadalupe Aguado

JOURNAL ISSUE published 1 January 2014 in aDResearch ESIC

Representación paritaria de género vs. participación pública de las diputadas. Análisis de caso de las dos sesiones plenarias de la XIII legislatura en España

JOURNAL ARTICLE published 1 March 2020 in aDResearch ESIC International Journal of Communication Research

Authors: Ángela Paloma Martín Fernández

La RSC como factor de reputación en los clubes de fútbol profesionales. Revista Internacional de Investigación en Comunicación

JOURNAL ARTICLE published 1 July 2012 in ADRESEARCH ESIC INTERNATIONAL JOURNAL OF COMMUNICATION RESARCH

Authors: Fernando Olabe

Claves para elegir un modelo de gestión de marcas

JOURNAL ARTICLE published 1 January 2015 in aDResearch ESIC International Journal of Communication Research

Authors: Celia Rangel

De Tour OnLine por España Un Plan Estratégico (2012-2015)

JOURNAL ARTICLE published 1 January 2016 in aDResearch ESIC International Journal of Communication Research

Authors: Raquel Ayestarán Crespo | José Ignacio Trapero de la Vega

Video corporativo. Elemento de comunicación e imagen empresarial del siglo XXI

JOURNAL ARTICLE published 26 August 2022 in aDResearch ESIC International Journal of Communication Research

Authors: Rodrigo Urcid Puga

JOURNAL ISSUE published 1 January 2013 in aDResearch ESIC International Journal of Communication Research

JOURNAL ISSUE published 15 July 2020 in aDResearch ESIC International Journal of Communication Research

El paradigma del marketing editorial tras la aparición de los contenidos digitales

JOURNAL ARTICLE published 1 July 2017 in aDResearch ESIC International Journal of Communication Research

Authors: Mercedes Lopez Molina

JOURNAL ISSUE published 1 July 2010 in aDResearch ESIC International Journal of Communication Research

El Word of Mouth: construcción de un modelo del proceso a partir de la revisión de la literatura

JOURNAL ARTICLE published 1 July 2013 in aDResearch ESIC International Journal of Communication Research

Authors: Joanne Robinson | Carmen Valor

Las redes sociales y su efecto sobre la confianza en las tiendas online.

JOURNAL ARTICLE published 1 July 2016 in aDResearch ESIC International Journal of Communication Research

Authors: Juan Carlos Higueras | Julio Alard | Carmelo Mercado

JOURNAL ISSUE published 1 July 2018 in aDResearch ESIC International Journal of Communication Research

La televisión como máximo exponente de la transmisión de valores en la sociedad Un caso aplicado al programa Cuarto Milenio.

JOURNAL ARTICLE published 1 July 2016 in aDResearch ESIC International Journal of Communication Research

Authors: Oliver Carrero Marquez